ready to have your best year ever?

Several times in my life I got stuck.
I knew something had to change.

In my 30s I did not want to be bullied by bosses anymore. I started my own business.

I did not know how to earn money and felt fearful and unsure at first. I did not know if I had the confidence to do it.

But I found a way and soon had a thriving business.

In my 40s I decided that I wanted to have a different business. I no longer wanted to trade hours for money.

I wanted my own website.

Now, my website 40plusstyle is a successful business that generates cash as I sleep.

In my 50s I wanted to move to a different country. I wasn't sure where to go. But I knew I wanted a change.

Now I have a new house in Portugal with a view of the sea.

How did I make this all happen?

I got clarity.

I built my confidence.

I took a decision and then took action.

I got unstuck and got the results I wanted.

Why do women get stuck?
Due to lack of clarity and confidence.

They are not sure what to do, so they do nothing.

They don't believe in themselves, so they settle.

Nothing changes. Life stays the same. There is no growth.


If that's not what you want, I have good news.
You can fix this.
I identified the exact 4 step process that takes you from being stuck to getting the result you want.
You get clarity and confidence.

You take action on your goals and achieve them.

You'll get clarity on your new business idea.

You grow and move forward in your life.

You get the results you want. 

Let's discover what's truly possible for you!

Training & coaching in the academy will help you:


Build your confidence from the inside out.

Get clarity on what you want to do.

Get more done in less time.

Achieve your goals.

Make more money.


Advanced courses

You'll get immediate access to the Self Confidence Formula that will help you build your confidence and achieve your goals.  

Monthly LIVE coaching

Take the opportunity to be coached weekly by Sylvia in one of our group coaching sessions and get clear on what's holding you back.

Bonus workshops

Get access to all bonus workshops and any additional workshops & trainings we do throughout the year.

The Self Confidence Formula

The Self Confidence Formula is the academy's proven 4 step program that will help you build the confidence you need to achieve any goal. It's the foundation of the academy and the start of your journey to tap into your fullest, truest potenial.

Key areas we focus on


You get clear on what you want and what you need to do to get it


You set a strong intention that helps you take action. 


You learn how to take impactful action consistently.



You focus on getting results and how to move forward from any outcome.

trainngs by category

Confidence & connection

  • Self Confidence Formula
  • Getting stronger
  • Building strong connections
  • How to feel better
  • How to love being YOU

Business, Money & Productivity

  • Power of habits
  • Best Year Ever
  • Get it DONE formula
  • Getting clarity
  • Money bootcamp
  • Pursue new idea
  • Reinvent You

Style, Health & Organization

  • 21 Steps to a More Stylish You
  • Accessorize like a PRO
  • Understanding color
  • 40+Style Club 
  • Declutter like a PRO
  • Lose 10 pounds

FEATURED training: Get clarity

get clarity

When women don't achieve what they want, it's usually because they are not clear on what they want to achieve.

They get confused. They don't know what to do. They get stuck and nothing happens.

When you get clear on what you want and how to make a decision, you move forward.

You make things happen.

You achieve your goals.

Let's get very clear on what you want and your long-term vision, so you can make your goals happen this year.



all the tools you need to tap into your full potential

I'll be your coach & guide

Hi I'm Sylvia! I'm here to support you in achieving your dreams.

As the founder of 40+Style and the True Potential Academy, I've made it my mission to help women tap into their truest fullest potential in business & life.

Learn how to get the confidence you need to pursue your next goal in life.

No matter how stuck you may feel, you truly CAN change. In the True Potential Academy you will find all the tools you need to do that.

I'd love to be your coach

You'll benefit from my 20 years of experience as an entrepreneur & certified True Potential coach.

Discover how you can tap into your truest, fullest potential!


Your program has encouraged me to stop dreaming about change and do the work to live change. - Maria

featured training: The get it DONE formula

Do you have a massive to-do list,  lots of things you like to accomplish, but you never get it done?

That used to be me. 

But now I can get a lot more done in less time. 


By using the Get it DONE Formula.

It's my 4 step formula and easy-to-implement system that will get you super producttive in no time.

Whether you want to get more out of your social life, make more money or just have more free time to relax, this program will help you accomplish that!

This is a brilliant program, so clear and well organized and extremely practical. I'd recommend this program to any woman who is struggling with self-confidence, making decisions, and feels stuck in their lives. - Irene


Style yourself confident

Learn the best style tips and discover how you can look amazing no matter your age or body size.

Stop overwhelm & Get it done!

Discover how to get your time back and get a LOT done. Learn how to take consistent action with our simple system.

Start your side-gig

Sometimes a new challenge or project is just what you need to tap into your fullest potential. I'll show you how.

let’s look at the incredible value you will get

The trainings + courses have a value of at least


The live monthly coaching sessions are worth over


Together that
is a value of more than


But you won’t pay anything NEAR that.

That’s because I KNOW that the tools I teach and the coaching you'll receive can change your life.
And right now I want these programs to be accessible to as many women as possible so you can experience what it's like to believe in yourself and go after your dreams.
That’s why I am not going to ask for $6,000.
Or even half of that.
Or even half of that again.
The special price for this program — complete with monthly new courses, weekly live group coaching, continuous support from Sylvia and the Self Confidence Formula is

only $997 today

Just think… what is feeling better about yourself and truly discovering what's possible for you worth to you? What would it be worth to achieve your most desired goal this year?

 I specially appreciated the workbooks because they gave me the opportunity to sit with myself, explore my inner fears and concerns, develop a deeper understanding of them, get more acquainted with their nature, and come up with potential strategies to effectively deal with them, or as Sylvia calls it learning to self-coach. - Mara

still not sure?

Let me highlight some of the key benefits of the academy.

Feel happier

The tools you will learn in the academy will allow you to feel better about yourself and your capabilities. Get to love being you!

Be productive

Do you feel that there are never enough hours in the day to get things done? Use our tools to change that!

Discover what's possible for you

There is no reason to slow down as you get older. Let's do the opposite. Earn more, love more, live more.

I have got clear around what thoughts have been holding me back and the reason for my lack of results. I have been able to move towards my goal and it now is within reach. - Maria

Frequently Asked Questions

Q. How can I access the programs in the academy?

Once you join, you will get an email from us to access the True Potential Academy. You can get started immediately with any course. Each course comes with a workbook to guide the optional daily actions. You will also get an opportunity to get coached live each month or ask any questions that you have in our monthly coaching calls.

Q. How long will I have access to the courses and the coaching?

You'll have lifelong access to all prerecorded courses and trainings. You'll have access to monthly live coaching calls and any new workshops for one year.

Q. I need this, but now is not the right time

Here's the truth. There will NEVER be a 'right' time. You'll never be ready. You'll never have the time. Isn't that always the case when you want to do something important for yourself? The only right time is right now. Don't procrastinate on your best self any longer.

Q. I don't really enjoy looking inwards, it makes me feel uncomfortable

Think about the discomfort you feel right now? Would you rather choose this continuous discomfort or are you willing to feel the discomfort of trying something new to achieve your dream life? In the program you'll learn how to cope with short term discomfort in order to gain long term comfort and results, confidence and resilience. 

Q. What does the coaching involve?

Coaching can help you progress so much faster. It will help identify where you block yourself in your progress and why you haven't achieved your goals yet. Coaching helps you stay on track. It gives you an outsider's perspective and will help you identify the best strategies that will get you the desired results.

Once a month you'll have the opportunity to be coached on zoom. All the coaching sessions are conducted online and only accessible to members of the academy.

Q. When are the live coaching calls?

Coaching calls are usually held at 11am EST which is 5pm Central Europe time. All calls will be recorded so it's not a problem if you can't attend live.

Q. Can I ask questions in between sessions?

Yes! You can ask Sylvia questions or feedback on your own coaching at any work day through an online form. Questions are usually answered within 24 hours.

Q. Can I ask questions about style or my business too?

You can ask questions or get coaching about any topic where you get stuck or want more clarity. That includes style.

Q. I'm worried about privacy and like to stay anonymous. Is that possible?

Yes, you can be completely anonymous in this program. In the live sessions, it is preferred that you show your face when you want to receive coaching but this is not required. All questions are asked anonymously.

Q. I'm worried because the courses are online and I’m not very technical. Will I run into problems?

No worries! We have kept the site super simple and easy to navigate.
If you ever do run into troubles, you can reach out to us and our team will be happy to answer any technical questions you might have.

Q. Do I have to be on Facebook?

No we will not use Facebook in any part of the program as I don't feel it's a great platform to learn and to stay focused. Instead the focus will be on you and your growth and we connect in the weekly calls.

Q. In what currency is the price?

All quoted prices are in US$

Q. What happens after I paid?

You will get a welcome email with your access info to the site. If you can’t find the email, please check your Junk Mail folder or send a note to [email protected]

Q. What is your refund policy?

You only get benefit from any program if you apply the tools or attend any trainings. If you are committed to doing that and still feel that you did not get any benefit from the academy you can request a full refund after 14 days. 

Q. How Much Time Will I Need To Devote To The Academy?

That is completely up to you! We recommend that you treat all the courses in the academy like Netflix. Only watch what you feel like and take the course that you need right now. Our monthly coaching sessions last one hour. We recommend spending 5-15 minutes per day on self coaching and applying some of the tools we teach.

You promised me the best year of my life…and it is. I'm grateful to you Sylvia - Jane

Are you ready to discover what's possible for you?

Yes, I realize that you probably have a lot on your plate right now and it doesn't seem like the right time.

But right now is always the best possible time to start if you want something different.

Don't procrastinate on your dreams any longer.

I promise you, implementing the tools you learn in the True Potential Academy will change your life forever. 

Let's tap into your fullest, truest potential and become the best version of YOU!

Still have questions?

If we didn't answer all your questions, feel free to contact us at any time here.